Entries in the ‘SEO’ Category:
filed in Google, SEO on Jul.08, 2009
Common sense would suggest that having two search results in positions 1 and 2 would be more beneficial than just having one result in the first position. Â Google does this if you have two pages that are strong enough to rank for the same keyword, even if the other page is only good enough to [...]
Tags: Google, indented, internal, linking, listings
filed in Blogging, SEO on Jul.01, 2009
Thanks to the Hobo Custom Link Love WordPress plug-in that I blogged about yesterday, we are now offering dofollow links from the comments field of this blog. Spammers beware though, because I’ll be deleting any comments stashed full with links, with spammy names or anything that just doesn’t quite smell right! Â So if you want [...]
Tags: dofollow, spammers, wordpress
filed in Blogging, SEO on Jun.30, 2009
Recently, Matt Cutts (head of webspam at Google) announced that they have changed the way that nofollow links are used. Â In fact, the way that Google have treated these links changed nearly a year ago but they only got around to announcing it now. For most people, this doesn’t matter at all but for those [...]
Tags: Blogging, dofollow, Google, nofollow, SEO, wordpress
filed in SEO, Social Networking on Jun.22, 2009
There are thousands of self-proclaimed experts on Twitter but there are very few actual experts that are worth following for their SEO advice. However, having been very active on Twitter for over a year now, I’ve built up a list of people who use Twitter to hand out solid SEO advice (amongth other things) and [...]
Tags: expert, SEO, twitter
filed in Google, SEO on Jun.11, 2009
The world of search engine optimisation has become so competitive (and lucrative) that for many years now, there have been many dodgy techniques employed to help push websites further up the rankings. Generally, these techniques are far beyond Google’s terms of service and are commonly referred to as ‘Black Hat SEO’. Instead of writing good [...]
Tags: black, Google, hacking, hat, SEO, spam
filed in Blogging, SEO on Jun.09, 2009
One old SEO technique that I still see is that of blog commenting. Â Years ago, it was an easy way to generate links to your website. Â All you had to do was leave a comment on a blog and either add your website to the comment or populate the URL field. Â Either way, you’d [...]
Tags: blog, comment, SEO, spam
filed in Google, SEO on May.19, 2009
I’m a bit of a geek and I like to look at the search results for a variety of keywords and see who is ranking where. I’m always interested to see why they’re ranking where they are so I often have a poke about to see what’s working for them and what isn’t. Today, I [...]
Tags: black, design, Google, hat, hidden, SEO, text, web
filed in Google, SEO on Apr.20, 2009
On Friday I spoke about the trust that can easily be generated just by having a top ranking in Google for a relevant search term. The findings of a recent survey showed that by having a top ranking, people assumed that you were an expert in your field. What this means is that people are [...]
Tags: Google, local, poor, quality, results, search, serps, site links, sitelinks
filed in Google, Marketing, SEO on Apr.17, 2009
I’ve been meaning to write about the results from this poll for a long time – I’ve finally got around to doing it today. I’ve been thinking a lot about these results and what surprised me the most is that people are willing to trust search results (which can quite easily be gamed/manipulated) over something [...]
Tags: forrester, Marketing, SEO, trust
filed in SEO on Apr.08, 2009
After a lengthy period of development and refinement, we are pleased to launch our new ‘recession-busting‘ search engine optimisation service. Exclusively aimed at small businesses, it’s an affordable way to get your website search engine optimised by a leading SEO expert as well as giving you the tools and knowledge to beat your competitors in [...]
Tags: affordable seo, budget seo, small business seo