Uncategorized | Mass Media Design Blog - Part 2

Entries in the ‘Uncategorized’ Category:

Are you ready to have your brand hijacked?

An interesting blog post here from Kelvin Newman about people registering with social websites using recognised brands. http://www.sitevisibility.co.uk/blog/?p=141 Have you considered what might happen if your brand was hijacked?  I’ve already talked about the new trademark rules from Google regarding Pay Per Click but what about people registering using your name on Facebook, or Twitter, [...]

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Learning from other blogs

You’ll see that I’ve added a Blogroll to my website (on the left) which lists some of the blogs that I like to read and where I learn loads of things from inspirational people. If you’re serious about using blogs to drive traffic to your website then you need to be reading blogs as well.  [...]

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Can you handle a bidding war?

In the UK, Google has recently changed its trademark rules for Pay Per Click advertising. What this means is that, whereas in the past you couldn’t bid for keywords that were trademarks (such as Tesco, Amazon, Ebay) unless you were the trademark owner, now you can, as long as you don’t include the trademark wording [...]

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How to be an authority figure in Twitter

All of a Twitter This month has seen yet another technology take off in a big way.  The graph below details the amount of time that the word Twitter has been used in Facebook in the last few months.  The lines are going up.  That must be good! Twitter is a really simple tool that [...]

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You’re making it too hard!

There’s a great sentence in this blog post about your website being a salesperson for you. http://www.seomoz.org/blog/lets-talk-landing-pages That’s obviously a difficult thing to do because it’s a one way interaction and the people you’re trying to sell to can walk away whenever they want without worrying about being rude. Rebecca also makes a great point about getting [...]

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Keep in touch

I’ve just finished writing the very first Mass Media Design newsletter and I’m going to send it out to our clients and people that have had dealings with the business in the past year (you know, the taxman, bailiffs, that sort of thing!). I think it’s an important way to keep your name in the [...]

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Some help on writing a blog

Sarah Austin at the Search Engine Journal has some good advice on 4 steps you should follow when writing a blog article. http://www.searchenginejournal.com/four-surefire-ways-to-write-magnetic-web-content/6769/ I should really try to implement some of this – I tend to write paragraphs that are too long!      

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Some blog ideas

One of the best ways to drive traffic to your website is to write a blog about your business.  We’ll ask our clients if they’re willing to do this – it’s only worth doing it if you’re willing to update it pretty much every working day and for some people that’s too much of a committment.  [...]

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Easy ways to promote your website

OK, so you need some more traffic to come to your website but you don’t want to invest in SEO and PPC services just yet.  What can you do? Well, seeing as I’m a nice guy I’m going to slip you a little bit of free advice.  It’s not complex and it’s not going to [...]

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4 reasons why your website is sliding down the Google rankings

SEO services are still fairly new – there is no accreditation or governing body to look out for customers.  Therefore it’s up to the SEO companies to inform their clients about the process, how it works, what could happen, what you should expect and what to watch out for. We like to be honest with [...]

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