Are you ready to have your brand hijacked?
An interesting blog post here from Kelvin Newman about people registering with social websites using recognised brands.
Have you considered what might happen if your brand was hijacked? I’ve already talked about the new trademark rules from Google regarding Pay Per Click but what about people registering using your name on Facebook, or Twitter, or creating a blog using Blogger and your company name?
Not a huge deal on its own, but if they start advertising your competitor’s products or badmouthing your company then that’s more of an issue.
If you’re concerned about protecting your online brand then please do get in touch