Trust me – I’m an expert
I’m not usually one to boast or blow my own trumpet, but I want to remind you of a post I wrote a few weeks back about the importance of linking out for your website SEO and why you should be doing it with your own website.
Why am I reminded you of it? Well, I can be justifiably smug (hence the photo of the smug llamas) since a couple of the major SEO bloggers have approach the same subject (a little bit slower than me, but they’ll catch up one day).
Rand Fishkin over at SEOmoz has a post entitled “Nailing the Coffin Shut on the ‘Don’t link out to anyone philosphy’” which basically agrees with me.
Also jumping on the ‘MMD is right’ bandwagon is Peter Mayers at User Effect with “Quit Hogging all the Links“.
Seriously – it’s good advice. People will tell you not to link out so that you’re not sharing the “Google juice” but in fact, linking out is proven to get you links to your own website.
I’m linking out to both Rand and Peter because it’s relevant and Google will like that. Also, both Rand and Peter might check out this site to see what I’m writing about them (perhaps I should re-word it!) and if they like it then they might link back. Regardless, I’ll have the attention of two major bloggers in my industry and that’s not something that you’ll get my hoarding all of your link juice.
As an aside, I’m off on holiday for a couple of weeks so you won’t be hearing much from me. Normal service will be resumed afterwards. Mournful comments about the temporary loss to the blogging world are most welcome…